Are Neon Signs Still Relevant?
When we think of neon signs, most of us probably hark back to the 1980s but while neon signs may not be as common as they were 30 years ago, they still have a lot to offer, and they have great nostalgic appeal that can really help you stand out amongst your competition.
How do Neon Signs work?
Neon signs use neon gas in glass tubes that are then shaped to make text or images. The neon gives them a warm, illuminating glow that can help them stand out in dimly lit areas (like indoors), and at night. Neon comes in a range of different colours and because they are illuminated they are a great way to catch the eye or convey a message, especially for businesses that are competing for attention.
Neon signs can last a long time, up to a decade in some cases, and even if they break they are often repairable.
What are the benefits of using Neon Signs?
As well as looking great, neon is long lasting and inexpensive compared to other illuminated options like LED signage. As a rule, a neon sign can shine brightly for around 10 years, which is far longer than an LED sign will last without burning out.
One major benefit of neon signs, especially for smaller businesses, is that they are highly affordable when compared to LED signs. The glow they emit is eye catching and appealing and can be seen from a long way away. This makes them a viable and highly effective way for businesses to market themselves and compete with other businesses that may have LED signage.
Neon signs are often used to great effect by nightclubs and bars and their funky appearance and retro appeal, as well as their high visibility, make them a very effective and often integral part of business branding.
While neon signs won’t suit every type of business, they can work very well in some cases, and with the benefit of a smaller outlay than LED signs, longevity and high visibility, neon signage could be well worth considering for your business.
Are you interested in using neon signage for your business? If you would like to know more about how neon signs can help you, and how they work generally, why not get in touch with our friendly team?