Mr Nice Guys – connecting with a niche market in a local community

Building Signage

Mr Nice Guys – connecting with a niche market in a local community


With a 60 year history in the North Melbourne and surrounding local area, it’s no surprise that Alpha Lewis Signs connects with brands that have a real affinity with the local community, and Mr Nice Guys is no exception.

FullSizeRender 2

Mr Nice Guys is a local bakeshop that Alpha Lewis is proud to work with. Mr Nice Guys is an allergy friendly one-stop shop for baked goods. Everything in the bakery is 100% egg-free, dairy-free, lactose-free, soy-free, gluten-free, wheat-free, corn-free, fructose free, cochineal & gelatine-free and on top of that, the business is also kosher certified.

FullSizeRender 3

With a unique story, it’s no doubt that the branding for Mr Nice Guys is engaging and the signage, which Alpha Lewis was commissioned to undertake, delivers on that promise.

FullSizeRender 5

In a recent conversation, we were really pleased to learn about the positive business outcomes that our signage delivers and it’s a pleasure to work closely with Deb and the team from Mr Nice Guys. We enjoy the two-way conversation with Deb about what is needed and we always deliver.

FullSizeRender 6

Deb notes, “Alpha Lewis provides fast, prompt and friendly service and just make signage for our shop easy”. “The pricing is also reasonable”. We are thrilled that Deb has referred clients to us.

FullSizeRender 7

Being local, it’s easy for us to make blackboard changes and pop in when signs need changing over and we look forward to a long-term partnership with Mr Nice Guys.